Sometimes, the most powerful innovation comes from just following our passion. That's how data journalist Kimberly M. Herrington and her colleagues "accidentally" triggered a movement to bring broadband Internet access to Western New York state – and improve health outcomes along the way.
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When I landed a gig to write and direct for Discovery's premiere series in the mid-90s, I thought I'd finally cracked the old boys' network that had a stranglehold on the broadcasting world. I was wrong.
The job was to tell the story of a national park in Quebec. I

Creating record growth at the California symphony
As the new ED of the California Symphony, Aubrey Bergauer faced a brutal challenge - turn things around financially in less than two years, or major institutional supporters would pull their funding. She knew that tinkering with the music or marketing wouldn't fix things. So she decided to try something

A 'novel' approach to social innovation
Innovation storytelling isn't just limited to magazines like WIRED, blogs on Medium or TikTok videos. A powerful fictional story, like the one in the award-winning novel Five Little Indians will inform and inspire changes in the way we think and act.
But telling the right story at the right time